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trailstream adds Packyourbags

30th March 2009

Trailstream, suppliers of rich media content for websites has added www.packyourbags.co.uk to its growing list of clients, as business owners increasingly recognise the need to enhance the client experience by adding quality video and brochure content to websites.

Packyourbags customers now benefit from over 1650 live videos across some of the most popular Mediterranean destinations in Europe with properties in Egypt and Florida available shortly. The video footage, typically a minute in length, features professionally filmed and edited footage with music and voice over. The video shows various areas of each property including; location, bedrooms, restaurants and pool area. This brings the property to life for any prospective visitor as they can visualise themselves at the resort, by the pool or enjoying a romantic dinner in the restaurant. The experience of seeing the property exceeds the customers’ expectations and offers them a different perspective.

Dave Howard, Managing Director of trailstream said: "With a massive amount of information available on the internet, clients will spend many hours researching for their 'dream' holiday, using consumer led sites alongside travel sites and content rich websites . To include video content is now becoming a necessity to achieve market share. The inclusion of video content offers consumers an enhanced experience and will encourage book marking of sites, repeat visits and drive conversion."

Packyourbags joins a strong list of clients already using trailstream content for websites, including Thomas Cook, TUI UK, Cosmos Holidays and Olympic Holidays, with further contracts nearing completion.

Mark Kempster, MD of www.packyourbags.co.uk said "The addition trailstream video content has been a significant enhancement to our website and we have only had positive feedback from our clients who have enjoyed the experience of seeing the property for them-selves. Dave Howard and his implementation team have made the process very simple and straightforward, enabling us to integrate the video into our site very quickly, simply, making this content available to our clients within a matter of days"

Currently 1650 videos are live in the trailstream VIEW library with a further footage for a further 350 already filmed waiting to be edited. The 2000th video has recently been shot in Egypt with trailstream having taken just 18 months to reach this milestone.

About trailstream

trailstream is a market leader in the creation and processing of eBrochure and video content for traditional and new media travel business. Established in 2003, trailstream has strong client list ranging from small independent travel agents with just a few seats or simple web presence through to the largest companies in the UK travel industry, including TUI UK and Thomas Cook.

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